Effective Ways to Prevent Shopping Cart Abandonment

Shopping cart abandonment is a lot more common than many realize,and it’s affecting many e-commerce sites. According to research,the average documented online shopping cart abandonment is 69 percent. This means that for every ten shoppers that adds an item to their carts,around seven of them will just click out of the site without purchasing anything. For online businesses,especially those that invest in basic SEO training,this is a huge problem that should be addressed immediately.

Here are some ways to lower the rate of shopping cart abandoment on your site:

Send a follow-up email as soon as a customer abandons

As soon as your customer leaves their shopping cart without completing their purchase,send an email within the first few hours to reel them back in. If you’re e-commerce site uses email marketing and some form of retargeting technology,this is a highly effective approach. Capitalize on the first few hours of abandonment and use it as an opportunity to regain as many lost customers as possible.

Increase the shopper’s trust in the purchase process

Whenever a customer makes an online purchase,they put their trust on the e-commerce site. After all,buying anything online means you’ll have to provide important personal and financial information. That’s why it’s important for e-retailers to create a safe buying environment for their customers. Have a valid SSL certificate and show some well-known security logos to increase buyers’ trust.

Make the checkout process as short as possible

The shorter the checkout process is,the better. The ideal is to have 3-5 steps. Anything more than that will only make the shopping process look complicated to the users,which may cause them to abandon the items in their carts. Also,even if you’ve shorten the process,try not to include too many fields that customers need to fill in.

For more information,visit:digital lead generation strategies

The Face of the Company: How to Position Your Company as an Authority

A company can have the best people in the industry,but without the right connections,it still won’t be successful. This is why it’s important for you to position yourself as an authority in your niche. One of the ways to do that is to determine the faces of the company and make sure they are visible to prospective customers or clients.

Here’s how you can position your company as a figure of authority:

Connect Your CEO with the Right People

For many companies,it’s the CEO that is the face of the company by default. If this is true for your business as well,you’ll want your CEO to be friends with people who can boost your company’s image. A successful business coach,for instance,will be a good friend for a serial entrepreneur working on their next venture. A food blogger and a food stylist would be a perfect fit. A publisher can be the best friend of your marketing company. The connection tells people that a person of authority trusts your CEO,which translates to them becoming more likable to customers or clients and being more successful in lead generation not just in Hong Kong,but even worldwide.

Find Talks for Your C-Suite Executives

This can also be for the primary face of your company,but there’s no need to limit yourself to one. There are several leaders in your company,and each of them may be experts in their own field. Getting them engaged in talks will position your company in each field as a business to watch.

Get your head of brand,culture,or human resources to talk about manpower. Get your CFO to discuss how SMEs can stay afloat. Your product development lead can talk about logistics or manufacturing. This way,you’re not getting a boost in your main industry,but you are also building your reputation in other partner industries.

There are several ways to build your authority as a brand. To get your name out there,leverage your experts and use their skills to boost your company’s visibility.

For more information,visit:concinnitylimited.com

Easy Tips on How to Find a Tutor

Finding a tutor is something that every student will have to face during their schooling. It is inevitable that the student will be in need of one since he/she will have to take tests and so on.But finding the right tutor is often a daunting task for many students. That is why they usually choose to seek assistance from tutors that work online. But there are actually many who think that taking some online tutoring lessons is enough to become an expert in tutoring.Many people think that being self-taught and independent is enough to make one an expert. That is a wrong notion that many people have. This means that they forget the many benefits that can be derived from reading books and studying for exams. Now if you want to know how to become an expert,you should consider how these benefits can benefit you while you’re out for a stroll. It might be worth checking out:

How to find a tutor?

 

If you are looking for the right teacher,you must know that finding one can be quite easy. There are actually many directories that can help you find a tutor online. It is just important that you find the right directory that can give you the right information regarding teachers. It would be really helpful if you use the internet search engine in order to find the best list of online tutors. You must also check whether the directory has not been established just recently or whether it has been around for a long time. This is because there are those directories that may not give you the accurate information regarding the tutors. But when you have found the directory that can give you the accurate information,then the next thing that you should do is to contact the tutor. This is because you don’t know how the tutor will react if you give him/her feedback about his/her teaching methods.

 

How to choose?

 

When you have decided that you are willing to pay for a tutor,the next thing that you should do is to decide which type of tutor you would like to have. You should know that there are some that charge by the hour while others charge by the lesson. This is because you should ask the tutor to deliver a specific number of lessons in a specific number of hours.

 

This is why it is best that you find a tutor that offers a great service like: www.11plustutorsinessex.co.uk . This way,you will be able to see whether the tutor can truly help you with your school work.